
Europe’s smartphone market recorded modest growth in the first quarter of 2026 , highlighting resilient demand despite rising supply-side pressures , according to market research firm Omdia.
The report showed that smartphone shipments in Europe excluding Russia increased by 2 per cent year-on-year , reaching 33.0 million units in 1Q26 , supported by healthy end-user demand and channel frontloading .
At the same time, the analysis pointed to growing supply-side






