Greek retailer Jumbo Group recorded a 4 per cent year-on-year increase in sales in September 2025 , maintaining its steady growth trajectory.
According to the company, September traditionally marks a period of strong sales due to the back-to-school season, yet the category continues to be structurally affected by the country’s low birth rate, which remains at historically low levels.
The shrinking student population represents a long-term challenge for school-related product
