
Some drinks are simply made for the season. In Britain, where summer arrives like a guest you’re never quite sure will turn up, Pimm’s Cup is the faithful standby – a bright, crisp concoction that appears the moment the sun does.
Served in tall glasses brimming with fruit, herbs and fizz, it’s more than just a cocktail – it’s a ritual, a tradition, and a cheerful marker of short-lived warmth.