With the UEFA Women’s EURO 2025, Lidl is reinforcing its long-term commitment to promoting women’s sport, health-conscious choices and the personal development of young people. As part of its activation, Lidl will launch initiatives centred around nutrition education, youth empowerment, and inclusivity—supporting fans and players alike, on and off the pitch.
The food retailer has a series of different activations planned, both in Fan Zones and around the tournament itself
