
Snap (SNAP.N) will launch its first-ever smart glasses for all consumers next year, ratcheting up competition with bigger rival Meta (META.O) in the wearable technology market.
The augmented reality smart glasses, called Specs, will be lightweight, the social media company said.
Long known for its messaging app Snapchat and animated filters, Snap has been doubling down on AR, which can overlay digital effects onto photos or videos of real-life surroundings